Let’s face it, if we’ve learned anything over the past year, it’s the power and value of online courses. Maybe you’ve taken one or even created your very own e-course to share your wisdom with the world – congratulations, by the way! But what now? How do you get your target audience to notice your masterpiece, sign up, and tell their friends about it? That, my friends, is exactly what we’re going to dive into in this blog post.
So grab a cup of coffee, sit back, and prepare to embark on a journey of marketing wisdom like never before. We’re going to chat about the steps to take your online course from virtual unknown to internet sensation, including the ever-so-important sales funnel, creating killer content, and leveraging the power of social media. Whether your course is just launching or has been live for a while, these tips and tricks will breathe new life into your marketing strategy and help you achieve the success you’ve been dreaming of. So, let’s get started, shall we?
Marketing Courses – Table of Contents
- The Complete Digital Marketing Course – 12 Courses in 1
- Social Media Marketing: Top Tips for Growing Your Followers & Going Viral
- Digital Marketing Masterclass – 23 Marketing Courses in 1
- Introduction to SEO: Tactics and Strategy for Entrepreneurs
- Mega Digital Marketing Course A-Z: 12 Courses in 1 + Updates
- Premiers pas avec le marketing par e-mail | Apprendre avec Mailchimp
- Marketing MASTERCLASS for Startups and Leaders
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The Complete Digital Marketing Course – 12 Courses in 1
Platform:
Udemy
Rating:
4.5 out of 5
Get ready to dive into one of the most comprehensive digital marketing courses on Udemy, with over 500,000 students enrolled! This course offers 20+ hours of training, quizzes, practical steps, and 12 specific modules. From SEO to YouTube Marketing, Facebook Marketing, Google Adwords, and Google Analytics, this course covers all bases of the digital marketing spectrum. It’s designed with interactive projects, checklists, and actionable lectures, teaching you how to market a business online step by step across all major marketing channels.
This all-in-one course ensures incredible value, covering topics such as market research, WordPress, email marketing, copywriting, social media marketing, Linkedin marketing, app marketing, Google Adwords, Facebook ads, and Google Analytics. By the end of the course, you’ll be able to confidently implement marketing strategies across these channels. Plus, you’ll get lifetime access to course updates, fast and friendly support in the Q&A section, and a downloadable Udemy Certificate of Completion. Don’t miss out on this opportunity – enroll in this course risk-free with a 30-day money-back guarantee, and start growing your business online today!
Skills you’ll learn in this course:
- Market Research: Validate your business idea with 3 simple questions.
- WordPress: Build a world-class website in 1 hour without coding.
- Email Marketing: Create a mailing list of 10people in days from scratch.
- Copywriting: Craft sales pages that boost revenue.
- SEO: Drive free traffic to your website using Search Engine Optimization.
- YouTube Marketing: Increase traffic and sales with engaging video content.
- Social Media Marketing: Master Instagram, Facebook, Twitter, Pinterest, and Quora marketing.
- Google Analytics: Enhance your marketing strategies with data-driven insights.
Social Media Marketing: Top Tips for Growing Your Followers & Going Viral
Platform:
Skillshare
Rating:
4.1 out of 5
Looking to level up your social media game? This online course is just what you need! With a focus on “The Big Four” – Instagram, Facebook, Twitter, and Pinterest, the instructor shares their top strategies to grow your followers, cultivate a strong brand, and drive more traffic to your website, blog, or online shop. You’ll learn essential tips like crafting the perfect bio, selecting the right platform for your brand, boosting engagement, writing engaging posts, understanding hashtags, decoding analytics, and even finding the best apps for editing images.
Not only will this course help you grow your followers, but it’ll equip you with the knowledge to strengthen your overall brand, increase sales, and get noticed by big brands for collaborations. By the end of the class, you’ll have the tools and action steps needed to take your social media presence to new heights. Learn from someone who’s been there, done that, and successfully turned their hobby into a full-blown career through the power of social media. Ready to jumpstart your online presence? Check out this class and don’t forget to follow the instructor on Instagram, Facebook, Twitter, and Pinterest for even more insights and inspiration!
Skills you’ll learn in this course:
- Strategies for effectively using social media platforms
- Strengthening your personal or business brand
- Boosting engagement and sales through targeted content
- Crafting an optimal bio for maximum impact
- Utilizing hashtags effectively
- Decoding and leveraging analytics data
- Mastering image editing apps for visual appeal
- Driving increased traffic to your website, blog, or online shop
Digital Marketing Masterclass – 23 Marketing Courses in 1
Platform:
Udemy
Rating:
4.5 out of 5
Are you on the hunt for a comprehensive digital marketing course that can transform you into an expert? Look no further! This all-inclusive course is designed to help you grow your business, land a job in the marketing industry, or assist a client in boosting their business. By taking this course, you’ll learn about branding, websites, content marketing, email marketing, copywriting, SEO, social media platforms, and much more. The best part is that most of the tools and strategies taught are entirely free to use!
The Digital Marketing Masterclass offers amazing bonuses, including lifetime access to the course and all updates, personalized support, a Udemy certificate of completion, and a 30-day 100% money-back guarantee. With additional downloadable checklists, guides, and case studies, you’ll have everything you need to succeed. The course is led by Phil Ebiner and Diego Davila, who have both used digital marketing to grow their six-figure businesses and have taught over 3 million students on Udemy. Get ready to take action, apply real-world techniques, and witness incredible results by enrolling in this course and starting your digital marketing journey today!
Skills you’ll learn in this course:
- Effective branding strategies
- Website optimization
- Content marketing techniques
- Email marketing campaigns
- Copywriting skills
- SEO best practices
- Facebook marketing, including Pages, Groups, and Ads
- Utilizing various social media platforms (e.g., Twitter, Instagram, Pinterest, LinkedIn)
Introduction to SEO: Tactics and Strategy for Entrepreneurs
Platform:
Skillshare
Rating:
4.4 out of 5
Looking to dive into the world of SEO? The ‘Wizard of Moz’, Rand Fishkin, has an engaging 90-minute course that will provide you with actionable insights and tactics to optimize your content and boost your online presence. This class is perfect for entrepreneurs, small business owners, startups, freelancers, junior marketers, web designers, and copywriters who want to learn SEO tactics that truly matter! Don’t worry if you’re a beginner – no prior experience or skills are required.
Within this course, you’ll encounter bite-sized, easy-to-follow lessons that delve into crafting an SEO strategy that really moves the needle. You’ll also learn about the granular fundamentals of content optimization, and get access to helpful walk-through demos for auditing full sites and specific posts. The best part? The principles shared in this class can be applied universally, regardless of the type of site. To put your newfound knowledge into action, students will have the opportunity to work on a project consisting of sharing their own SEO strategy and optimizing content based on keyword research. Don’t miss this chance to learn invaluable SEO skills from Rand Fishkin himself!
Skills you’ll learn in this course:
- Crafting an effective SEO strategy
- Content optimization techniques
- Performing site audits
- Optimizing individual posts
- Keyword research and implementation
- Boosting online presence organically
- Applying SEO tactics universally
- Developing and executing an SEO project
Mega Digital Marketing Course A-Z: 12 Courses in 1 + Updates
Platform:
Udemy
Rating:
4.5 out of 5
The Mega Digital Marketing Course A-Z: Market The Product To The World is designed to empower you with the skills to effectively promote your product using numerous online platforms, while also teaching you how to convince potential customers that your product is truly the best choice for them. This comprehensive course covers a wide range of topics, such as creating a powerful WordPress website for marketing, utilizing various digital marketing strategies like marketing cognitive biases, email marketing with Mailchimp, SEO, Instagram marketing, and Facebook marketing.
The course will take you on a journey that begins with setting up a WordPress website for marketing purposes, constructing landing pages to boost sales, and establishing an online store complete with product pages and WooCommerce. As you progress, you will delve into advanced tactics like copywriting, keyword research, and Google Analytics, ensuring that your website ranks higher in search engine results and that you can effectively monitor your digital marketing progress. Get ready to embark on an extensive 3 to 4-month learning experience with the Mega Digital Marketing Course A-Z, boosting your digital marketing skills to become a true master in the field.
Skills you’ll learn in this course:
- WordPress website creation and optimization for marketing purposes.
- Understanding and implementing digital marketing strategies (marketing cognitive biases).
- Using Mailchimp for email marketing campaigns.
- Effective copywriting techniques to improve sales and conversions.
- Search engine optimization (SEO) and keyword research for better ranking.
- Comprehensive Instagram marketing strategies and tools.
- Facebook marketing, advertising, and retargeting techniques.
- Utilizing Google Analytics for website performance analysis and improvement.
Premiers pas avec le marketing par e-mail | Apprendre avec Mailchimp
Platform:
Skillshare
Rating:
3.8 out of 5
Allyson Van Houten from Mailchimp has created an informative course tailored to small business owners, freelancers, and startup teams for learning how to develop a successful email marketing strategy. This class aims to help participants achieve their business goals by providing essential concepts, guiding questions, and practical resources in an easily digestible format.
The course is perfect for those looking to launch a new campaign or revamp their existing strategy, with universal lessons applicable to all small business email marketing. Mailchimp is a renowned email marketing service provider established in 2001, boasting over 9 million users who collectively send more than 15 billion emails monthly. For those seeking more marketing inspiration, additional courses on the subject are readily available.
Skills you’ll learn in this course:
- Élaboration d’une stratégie de marketing par e-mail efficace
- Atteindre vos objectifs commerciaux grâce aux e-mails
- Optimisation du mix marketing en tirant parti de l’e-mail
- Développement de contenu engageant pour les campagnes d’e-mails
- Détermination de la fréquence d’envoi idéale pour vos e-mails
- Création et réorganisation d’une campagne d’e-mail marketing
- Comprendre les fonctionnalités et l’importance de Mailchimp
- Exploration d’autres ressources et cours sur le marketing
Marketing MASTERCLASS for Startups and Leaders
Platform:
Udemy
Rating:
4.6 out of 5
Ready to level up your marketing game? The Marketing Leadership Masterclass is here to help you! This highly-rated course is updated for 2022 to reflect the latest trends in modern marketing, making it the perfect course for beginners, marketing pros, and everyone in between. Taught by an industry expert with real-world experience, this course focuses on providing you with the tools and knowledge needed to create your own marketing strategy, so you can stop guessing and start acting based on facts.
The masterclass is split into six online sessions, covering topics such as building your model, belief framework, conversion rate optimization, SEO, content engagement strategy, and multi-channel lead acquisition. Throughout the course, you’ll develop your own marketing playbook, with opportunities to apply what you’ve learned to your own business. Not only will you gain lifetime access to lectures and friendly support in the Q&A section, but you’ll also receive a Udemy certificate of completion upon finishing the course. Sign up now and start your journey to becoming a powerhouse marketing leader!
Skills you’ll learn in this course:
- Developing an actual marketing strategy
- Building a tracking model for consumer buying journey
- Creating a belief framework based on target personas
- Implementing conversion rate optimization techniques
- Mastering search engine optimization strategies
- Designing and executing content engagement strategies
- Crafting multi-channel lead acquisition and nurturing programs
- Measuring and optimizing marketing tactics for continuous improvement
And there you have it, our take on how to successfully market your online courses. As we wrap up, don’t forget the key lessons we’ve covered: understanding your target audience, creating compelling content, leveraging social media channels, utilizing email marketing, and collaborating with influencers. The more you invest in implementing these strategies and monitoring your results, the higher your chances of success will be.
It’s also important to remember that marketing online courses is an ongoing process. Stay curious, embrace innovation, and continually refine your approach as you learn more about what works for your unique audience. Keep the line of communication open with your students and listen to their feedback to improve the overall experience. Keep up with the latest trends in online education to stay ahead of your competitors. Finally, enjoy the reward of empowering others through knowledge and continuous personal growth. Happy marketing!